CleverTap Setup

Log in to CleverTap and go to Settings > Engage > Channels > SMS.

Click + Add Provider and select Generic as the provider type.

Fill in the provider form with the values below.

auto-unicode=true tells BulkSMS to send messages that contain non-GSM characters (such as emoji or accented letters) as Unicode, so they arrive correctly.

Set the payload encoding to JSON and leave batching turned off.

Paste in the payload below. CleverTap replaces $$To and $$Body with each recipient's phone number and the message text.

{
    "to": "$$To",
    "body": "$$Body"
}

To send from a registered sender ID or number, add a from field:

{
    "to": "$$To",
    "body": "$$Body",
    "from": "YourSenderID"
}

Phone numbers should be in international format, for example +447700900123 or 447700900123. You don't need $$TemplateID or $$TemplateVariables; they are only used for Indian DLT templates.

Save the provider, then send a test message to your own phone.

In BulkSMS, open Reports > Sent Messages to check that the message was accepted and see its delivery status.

When the test works, select this provider when you create SMS campaigns in CleverTap.