Trusted by thousands of organisations to deliver messages that matter

Cosmiq Broadband
Castle Race Series
Santa Shoebox Project
SME Professional
FlySafair
MediVet
The Way Forward IT
Blackbee Software
Why choose us

Every message has a job to do

Keeping customers informed.

Share the right information at the right time, from promotional and account updates to service notifications.

Driving customer action.

Help them take the next step, whether that's confirming an appointment, logging in, or completing a payment.

Keeping your teams ahead.

Get operational alerts to the right people, quickly, so teams can respond before small issues become bigger ones.

Staying ahead

Explore our advanced messaging solutions

RCS Business Messaging

Transform your mobile messaging into rich, interactive experiences with media, buttons and branded conversations.

Explore RCS

WhatsApp Business Messaging

Connect with customers on WhatsApp for notifications, marketing and customer support.

Explore WhatsApp

Our SMS API Gateway

Easily SMS-enable your website, application or customer relationship management platform with our REST API.

Explore Solution
How BulkSMS Helps

Built for the moments when communication matters most

Get customers to act

Confirm appointments, complete payments, verify accounts, respond to notifications, and take the next step, without manual follow-up. All triggered automatically by your CRM, your app, or your workflow.

Compare plans. See pricing →

Why teams switch (and stay with us)

When reliable delivery matters the most.

BulkSMS has you covered

25+ years of business messaging.
180+ countries.
800+ networks.

Built for messaging that your business depends on the most.

Test your network
CUSTOMER STORIES

Trusted by businesses just like yours

For viewings, it is essential to remind them via SMS as they may be out-and-about during the day. SMS saves our clients time, money and it allows them to communicate with their tenants via a reliable and familiar platform.
Fraser Sutherland,  Managing Director of SME Professional

Challenge

Letting agents need to reach tenants quickly with time-sensitive information, and tenants who are out during the day often miss emails and calls.

Solution

The BulkSMS API is built into SME Professional's property management software, so agents send pre-filled, editable SMS reminders and alerts in one click.

Result

Agents send viewing reminders and rent arrears notices without leaving the platform, which frees up time and resources.

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Not only do the text messages contain vital race information but they also ensure that the registration process is quick and hassle free. Once a competitor receives their registration SMS, they simply show it to the relevant marshal who then gives them their race pack.
Yvonne Turner,  Communications Director, Castle Race Series

Challenge

With thousands of athletes at each castle venue and very little Wi-Fi on site, the Castle Race Series needed a direct way to reach every competitor before, during and after race day.

Solution

Personalised SMS messages sent from BulkSMS Text Messenger give each athlete their race number, wave and start time, water temperature and wetsuit rules, plus directions when plans change.

Result

Competitors collect race packs by showing their registration SMS, and more than 15,000 athletes a year get their race results by text.

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In addition to considering SMS a more guaranteed way to deliver our communications than emails, I have to admit that I actually chose SMS for the effect. From the customer's point of view, nothing beats the speed with which their discount code materializes on the smartphone screen after pressing the 'submit' button.
Fabio,  Co-owner, Giallo Palloncino

Challenge

Giallo Palloncino's party supplies can't be sent by courier, so the Turin store relies on marketing that brings customers through its doors.

Solution

The BulkSMS API is built into the store's own marketing software. It texts new sign-ups a 6-digit code to verify their number, then sends each one a personal discount code to use in store.

Result

New customers get their discount code on their phone as soon as they register, and every mobile number on file is verified.

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With BulkSMS we can ensure the message gets directly to the people we need it to, notifying them on their phones instantly rather than relying on them to check social media or email accounts.
Sarah Waries,  CEO Shark Spotters

Challenge

Shark Spotters needed a fast, dependable way to alert beach officials, lifeguards and emergency services the moment a shark was sighted.

Solution

A three-fold SMS notification protocol pushes real-time sighting and attack alerts to 41 officials and stakeholders the instant a spotter radios in.

Result

SMS is now the backbone of Shark Spotters' emergency network.

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One simple SMS can prevent substantial losses for website owners.
Konrad Caban,  CEO Super Monitoring

Challenge

Super Monitoring needed to alert clients the moment something went wrong with a monitored website or app.

Solution

Automated SMS and email alerts fire the instant the monitoring system detects an issue.

Result

Clients get near-instant notice of website and application issues.

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I work in a very busy MRI department with the phone ringing continuously for appointments or for help — having access to SMS on my computer is a definite time-saver and stress reliever.
Teresa Vice,  MRI & CT Bookings Administrator

Challenge

Many patients don't answer phone calls and some don't use email, making it hard for staff to reliably confirm appointments.

Solution

Bookings staff message patients, and patients can reply straight to those messages to reschedule or ask questions.

Result

Patients know they're just an SMS away from the practice even when they can't be reached by phone.

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KNOWLEDGE BASE

Frequently asked questions

How fast can we get started?

You can get started with BulkSMS on the same day. Simply choose the product that best suits your needs, create your account, purchase SMS credits and add or upload your contacts.

You can send SMS messages using the BulkSMS Text Messenger, our Web to SMS platform, or our SMS API.

In some regions, local regulations require a Sender ID to be registered before you can send messages. If this applies to your destination, Sender ID approval may take longer, and timelines will vary depending on the territory.

How does pricing work?

There are three factors to take into account when considering the cost of sending an SMS:

By registering and sending some (free) test messages you can verify exactly what the costs will be.

Does it integrate with our existing systems?

Yes. BulkSMS can integrate with your existing systems using our SMS API, making it easy to send automated SMS messages directly from your website, application, CRM or other business software.

Our API supports common use cases such as notifications, alerts, reminders, authentication and two-way messaging. You can also integrate with your existing workflows without needing to change the systems your teams already use.

If you don't need a technical integration, you can use our web-based platform to send messages manually or manage campaigns.

What is a Sender ID and how does it work?

A Sender ID is the name or number displayed as the sender of your SMS, helping recipients recognise your business or brand.

Sender ID requirements vary by country. Some destinations require registration and approval before you can send messages, while others may not support Sender IDs. Approval times also vary by territory.

How reliable is SMS delivery?

BulkSMS is designed for reliable SMS delivery through established mobile network connections. Delivery can vary depending on the destination country, network availability, mobile operator and the type of message being sent.

We provide delivery reports where available, so you can monitor the status of your messages.

How does BulkSMS support SMS compliance?

BulkSMS helps businesses send SMS in line with applicable regulations, including requirements for fraud prevention, MFA/OTP messaging and country-specific rules.

Requirements vary by destination. Depending on the country and message type, you may need to meet specific requirements around Sender IDs, registration, consent, content or traffic restrictions. We recommend checking the requirements for your intended destinations before sending.

The perfect messaging partner for your business.